COMPLEX MAGAZINE
Complex is one of the most culturally authoritative platforms in the world at the intersection of hip hop, fashion, sneakers, and youth culture. A commission from Complex signals cultural credibility at the highest level of the conversation.
Built on Solid Ground: Toronto Music's Rise to Prominence, published on Complex's Pigeons and Planes vertical in March 2018, traced the cultural infrastructure behind Toronto's emergence as a global music powerhouse. From Rick James and The Mynah Birds in the 1960s to Drake, The Weeknd, Boi-1da, Dvsn, and Daniel Caesar, the piece mapped the decades of community building that preceded the city's global dominance. Published before the full weight of Toronto's cultural moment was universally acknowledged.
The 15 British Menswear Designers You Should Know, published on Complex Style in February 2012, identified fifteen designers at London Fashion Week before their trajectories became obvious. Among them is Martine Rose, now one of the most culturally significant designers in British fashion, with Nike collaborations and global recognition. Christopher Raeburn, pioneering sustainable luxury. Astrid Andersen, bringing Wu-Tang-referenced hip hop aesthetics to high fashion. Written at the precise moment London menswear was establishing itself as a global force.
The Best Sneakers Spotted at Sole DXB covered the Dubai sneaker and street culture festival at a moment when the Middle East was emerging as a significant node in the global sneaker and streetwear conversation.
Skills: Cultural Forecasting, Fashion Trend Forecasting, Cultural Strategy, Cultural Narrative